FIFA Club World Cup 2025

FIFA Club World Cup 2025

client

FIFA

CAMPAIGN

FIFA Club World Cup 2025 Announcement, Trophy Reveal, and Draw Amplification

The Brief

The Brief

Build excitement for the FCWC 25 while generating buzz around the tournament and its iconic trophy reveal.

Execution

Execution

A select group of top creators, including Luva de Pedreiro, Peche Football, Fiago, Fabrizio Romano, SoccerBible, and Highsnobiety, created dynamic videos around the FCWC 25 announcement and trophy reveal. Luvas video reached 6.600.000 views, while Fabrizio Romanos video garnered 3.300.000 views.

The numbers

The numbers

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