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Adidas x UEFA Champions League
CAMPAIGN
The Launch of the Official Match Ball
Fabrizio Romano partnered with adidas to amplify the launch of the official UEFA Champions League match ball for London 2024.
Fabrizio Romano joined forces with Adidas and Real Madrid - 1 day before the official release - to tease the exclusive launch on Instagram stories.
On the official release date, Fabrizio amplified@adidasfootball’s post on X and confirmed that the deal is done, and the lion is coming to London with Fab’s signature HERE WE GO reaching more than 5.500.000 football fans all over the world.
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