FC25 Launch + RUSH

FC25 Launch + RUSH

client

EA Sports

CAMPAIGN

FC25 Launch + RUSH

The Brief

The Brief

Amplify FC25s new game mode RUSH and attend the ocial launch of FC25 in Madrid.

Execution

Execution

For FC25's new game mode, RUSH, Pitch Addict, teamed up with three PSG player duos to tackle the game and complete in a series of challenges. The result was fun and highly engaging content, currently at 2.800.000 views. Juego de Doce, Javi Freestyle, and Carla Gabián were invited to Madrid for the EAFC 25 launch, experiencing an unforgettable day. Carla participated in a training session at Atlético Madrids sports complex alongside several LATAM creators. The event featured legends like Zinedine Zidane, Jude Bellingham, and Aitana Bonmatí, with the content reaching an impressive 1.400.000 views.

The numbers

The numbers

0.0
0.0
0.0

M

M

M

Views

0
0
0

creators

More case studies